3 Simple ways to get leads

One of the worst mistakes you can make right from the start is trying to get leads from the wrong social media channel. This step is all about knowing your customers. With over one billion users, it’s easy to assume that Facebook is the go-to choice. But that’s not always the case.

For B2B marketers, 44% have generated leads through LinkedIn, while 39% have done it through Facebook. Twitter comes in third with 30%.

Leads are, quite simply, potential customers who have expressed some interest in your product or company and have provided contact information you can use to follow up with more information. You can then pass these leads directly to your sales department or engage with them using a tailored content marketing program.

Let’s look at some of the best ways to start filling the sales funnel for your team.

  1. Special Offers Everyone loves freebies, so consider offering giveaways on social media. These types of campaigns are something people enjoy sharing on their social channels, and by including an entry form, you’ll have the opportunity to capture important lead data. At the end of the form, be sure to incorporate a way for entrants to share the offer via their social channels. This way, participants can spread the word with their community and with every mention, you’re able to continue building the relationship by engaging and acknowledging their posts.

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2. Promote Gated Content Promoting gated content on social media is one of the easiest ways to generate leads. Social media is a great megaphone to get your content out in the world, and by developing posts that direct to landing page where users are prompted to fill out a form, you can generate new leads and nurture existing ones in your marketing database. One of the most critical components of this method is to ensure your social posts provide content that captures the interest of your followers. Use images, gifs, or stats to visually tell the story of your content. According to Guy Kawasaki, “Every post, other than a response or comment, should have a picture or video. That’s one of the most important things to remember.”

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3. Use social media advertising With recent updates to many social networks’ algorithms, advertising on social media platforms is becoming more important than ever. These updates are made to give users a better experience, so they’ll see less promotional content and more of the relevant content that they want to see. 

Powerpoint Template

A beautifully designed template enhances the professionalism and performance of presentations, whether you are pitching investors, presenting ideas to colleagues or making a sales pitch to your target customers.

These free Powerpoint templates come with animations that you can download, edit from your computer, laptop or event tablets. We are constantly working on getting you free, high-quality templates that will make your presentation shine.

Steps to change the background in Powerpoint 2016/2013

Click on the design tab then choose Format Background from the ribbon. You can choose either solid color, gradient , picture etc

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Format : pptx
Size : 52 Kb